How content wrangling and taxonomy strategy work hand in hand.
In today’s digital and media rich world, organisations are increasingly drowning in an ever expanding ocean of digital assets. Managing these resources effectively is a critical challenge. Whilst Digital Asset Management (DAM) systems promise order and accessibility, their true power lies in strategic implementation – and that’s where content wrangling and taxonomy design come together.
Unlocking the power of a smart DAM
The success of a DAM is not only about key features but about smarter organisation and seamless usability. At Greatstock we specialise in making your DAM work for you by combining two key elements – content wrangling and taxonomy strategy. Together they create a framework that allows for effortless access, organisation and scalability.
The role of Taxonomy – the blueprint for success
Taxonomy is the backbone of an efficient DAM. It’s the blueprint that dictates how assets are categorised, tagged and retrieved. A robust taxonomy transforms your DAM from a simple repository into a dynamic and searchable resource. An effective taxonomy strategy includes:
- Clear intuitive categories
- Comprehensive metadata tagging
- Scalability
Organisations that focus on a content-first taxonomy strategy can see significant improvements in the way their DAM functions. These include
- 60% reduction in asset search time
- 40% decrease in duplicate asset creation
- 85% increase in asset reuse
- Significant reduction in training requirements.
Content wrangling – bringing structure to chaos
While taxonomy provides the structure, content wrangling breathes life into it, and content wrangling is our forte. We have a deep understanding of content and its purpose, rooted from our experience and background in production. Not only do we ensure that assets are properly tagged and contextualised, we look to unlock new creative possibilities.
Why Content Wrangling and Taxonomy Work Hand in Hand
When taxonomy and content wrangling are seamlessly integrated, the results are transformative:
- Time Savings: Teams spend less time searching and more time creating.
- Cost Efficiency: Avoid duplication and reduce wasted resources.
- Enhanced Creativity: Free your team to focus on innovation instead of organisation.
Ready to Transform Your DAM?
At Greatstock, we specialise in turning digital chaos into order. Whether you’re starting from scratch or optimising an existing system, our content wrangling and taxonomy experts are ready to help. Let’s make your assets work smarter for you. Reach out today to discover the secret sauce to an efficient DAM.
